Facebook Ads, Instagram Ads, TikTok Ads & Google Ads Sizes Guide 2021

At PICKASO, we shared with you our brand new mobile Facebook Ads, Instagram Ads, Google Ads, etc. sizes guide in Spanish a few weeks ago. You welcomed it so well that we thought we had to share it with you in English as well so… here we are! 🙂 Discover all the ads sizes (formats, pixels, aspect ratio and duration, for static and dynamic visuals) for Facebook (feed & stories), Instagram (feed & stores), Twitter, TikTok, Pinterest and Snapchat as well as for Google Ads (YouTube included).

Facebook Ads, Instagram Ads & Google Ads for Mobile Apps &. Games: sizes for visuals in 2020

If you’re looking for the sizes you need to design and prepare your visuals for Social Ads and Google Ads, you will find all of them in this post. Why? Because we know how annoying it is to look here and there for the sizes of each platform you can promote your app or game on. There’s nothing better than having everything in a unique & easy guide for you to always have all the sizes on hand (and not to go crazy looking for them one by one).

Social & Google Ads Sizes Guide

Social Ads (Facebook, Instagram, Twitter, TikTok, Snapchat…)

There are different social media platforms where you can promote your mobile app or game: Facebook, Instagram, Twitter, TikTok, Pinterest and Snapchat. Each of them has its own sizes. In this table, you will find all the sizes and formats you need for each social media:

Facebook Ads + Instagram Ads + TikTok Ads + Snapchat Ads sizes and formats table

Google Ads

As for Google Ads, there are also different formats and sizes (and a lot of them!) that you can use for your visuals. You will find them all in this table:

Google Ads Banner sizes table guide

Download the guide

And now comes the best: we also have a downloadable version of the guide 😍 and a pretty one! To download it, it’s very simple. No form to fill in or anything. You just need to click on this button:

We wish you a good reading our guide and we hope it will be helpful to run ads for your your mobile apps or games. Feel free to share it with anyone that might need it. Every time you do, we will have this smile on our faces:

P.S.: if you’re looking for App Store & Google Play screenshot sizes, don’t miss this other post we have on our blog 😉

Maud Panier
Maud Panier
Content & Social Media Manager at TheTool. I enjoy traveling, sports and I'm always willing to discover new things and face new challenges.

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