About us

Meet our wonderful team!

About TheTool

TheTool was created by PickASO, the leading App Marketing & Mobile Growth agency in Spain since 2013. It has been developed by SEO & ASO specialists with more than 10 years of experience in digital businesses and startups. At the beginning TheTool was developed for internal use in PickASO, and later opened to public in March 2017.

The vision of TheTool is to become a full stack tool for a daily use of app marketers & developers. It offers accurate and strong data, simplicity in use and actionable insights to track, optimize and boost mobile growth strategy.

Team

Daniel Peris

Daniel Peris

CEO + Growth

Francisco López

Francisco López

COO

Rubén Baquero

Rubén Baquero

CTO

Miriam Peláez

Miriam Peláez

Business Strategist

Dídac Esteban

Dídac Esteban

Front-End Developer

Katerina Zolotareva

Katerina Zolotareva

Marketing & Customer Success

Gerard Gordon

Gerard Gordon

Content & Social Media Manager

Sonia Casado

Sonia Casado

Business Development

Juan Sanchez

Juan Sanchez

Back-End Developer

Eduardo Liendo

Eduardo Liendo

Back-End Developer