In this post we will take a deeper look into App Store Optimization for Google Play Store, and see how to optimize the most
This is a guest post about Push Notifications by Carissa Lintao. Carissa is a content marketer at App Partner, a Brooklyn-based mobile agency. Her
Let’s learn how to measure ASO organic installs in Apple iTunes Connect and Google Play Console Getting an insight about where do most of
In this post we are presenting the latest news of IG Ads: how to create an app installs campaign in Instagram Stories Ads in
In this article we will cover the main things that you should monitor in your competitors, and how to track and benchmark the key
This is a guest post from Tanya Valeva. Tanya is a Customer Care and Sales Associate at SashiDo, a mobile development platform that will
EXTRA EXTRA: Now you can monitor your competitors with TheTool! May was an intense -very intense- month at TheTool. The whole IT team was
This is a guest post from Alexandra Lamachenka. Alexandra is the Head of Marketing at SplitMetrics, an A/B testing tool trusted by Rovio, MSQRD,
App Store 2.0: New face (WWDC 2017) June 5 2017 was a big day in San Jose with a new Apple WWDC packed with
Table of ContentsGoogle Play Developer Console now is Google Play Console…Google Play Console news and updatesStatisticsAndroid vitalsRelease managementUser AcquisitionUser FeedbackFinancial Reports Google Play Developer
So, you have decided to implement an ASO strategy for your mobile app or game and you are looking around for ASO tools that
Table of ContentsASO? There are apps for that!What is App Store Optimization?Some benefits of App Store OptimizationTheTool native apps for iOS & AndroidFeatures of
A digital product is never finished and we’re always improving to offer our customers a better ASO tool that allows to make better app
In this post we talk about some ASO mistakes app developers and marketers should avoid if they want to improve their apps’ visibility and get
Prepare yourself, Applause is back! After a huge success, Applause, the first Mobile Growth and App Marketing Congress in Spain, returns to Barcelona next May
In this post we talk about ASO (App Store Optimization), Organic Uplift, boosting paid campaigns, eCPI and much more. Introducing Organic Uplift Last week, after some
We can’t solve problems by using the same kind of thinking we used when we created them. – Albert Einstein Table of ContentsTheTool, a
Arrives the first ASO Meetup organized by Mobile Growth Lovers️ Mobile World Congress 2017 is coming, Barcelona’s busiest mobile week of the year, and TheTool’s
Super Mario Run: 30-day growth infographic Last December 15th was released on the App Store: Super Mario Run, the first official mobile game for
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TheTool is a brand new Performance-Based App Store Optimization (ASO) tool that allows companies, brands, startups and developers to maximize mobile games and apps’ visibility and increase downloads volume. TheTool has been developed by digital marketers with more than 10 years of experience in ASO, Search Engine Optimization (SEO) and digital marketing.
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