In this post we talk about some ASO mistakes app developers and marketers should avoid if they want to improve their apps’ visibility and get more installs Table of ContentsPlease, avoid these 16
Prepare yourself, Applause is back! After a huge success, Applause, the first Mobile Growth and App Marketing Congress in Spain, returns to Barcelona next May 27th. The 2nd. edition will be held in
In this post we talk about ASO (App Store Optimization), Organic Uplift, boosting paid campaigns, eCPI and much more. Introducing Organic Uplift Last week, after some experiments and testing, we introduced Organic Uplift metric
We can’t solve problems by using the same kind of thinking we used when we created them. – Albert Einstein Table of ContentsTheTool, a new and different App Store Optimization toolPerformance-Based ASO?Who
Arrives the first ASO Meetup organized by Mobile Growth Lovers️ Mobile World Congress 2017 is coming, Barcelona’s busiest mobile week of the year, and TheTool’s team is organizing an App Store Optimization (ASO) Meetup
Super Mario Run: 30-day growth infographic Last December 15th was released on the App Store: Super Mario Run, the first official mobile game for Nintendo’s most famous plumber. On that day, the
Welcome to TheTool blog!
TheTool is a brand new Performance-Based App Store Optimization (ASO) tool that allows companies, brands, startups and developers to maximize mobile games and apps’ visibility and increase downloads volume. TheTool has been developed by digital marketers with more than 10 years of experience in ASO, Search Engine Optimization (SEO) and digital marketing.
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