Track the Conversion Rate to Download (CVR) of your app or game
With TheTool you can easily monitor Conversion Rate per day and per country
Conversion Rate to install is a crucial ASO metric that will reveal if your strategy is working properly, that is, if downloads volume is experiencing a boost.
Conversion Rate plays an essential role in your ASO strategy
After you have worked on improving your mobile app or game’s visibility in the app stores you need to increase installs volume. Otherwise all the effort would be worthless…
How can you do that? Remember that Conversion Rate to download (CVR) is the percentage of users that come across your app store listing and end up downloading the app. If you want to have a high CVR, you need to optimize visual assets, pay attention to user ratings & reviews and provide users with high quality localized content. Improving CVR will help you get more downloads with the same amount of traffic!
Find out the best version of your product page that leads users to download your app and therefore increase the volume of installs, driving more organic installs to your listing and helping you lower user acquisition costs.
TheTool ❤ Conversion Rate
TheTool tracks 93 countries and provides you with Conversion Rate daily data per country. In addition, you can easily note down changes in the product page and check their impact on volume of installs.
Do you know what are the factors that have the biggest impact on Conversion Rate?
ASO = Traffic + Conversion
The first and the most important factor is your product. You have to be creative and innovative and go beyond your competitors. Make sure you have something to offer, optimize your listing and launch your app or game!
What’s the next step then? Once your app is out there and is ranking high in the app stores, you will probably have a high volume of traffic, and now it’s time to turn it into active users!
Do you know what’s the first thing users look at before downloading an app? User feedback and visual elements. You need to A/B test and find out the icon, screenshots, videos, or feature graphic that drive more app downloads. On the other hand, don’t forget to reply to users feedback and keep them happy.
Higher Conversion Rate = More Downloads
Our Conversion Rate Intelligence is everything you need to success in Google Play and App Store.
TheTool helps you increase installs and revenues.
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Conversion Rate is KEY and TheTool helps you with that
Why Conversion Rate is so important for your app?
TheTool helps you track (per day and per country) the Conversion Rate to Install of your app or game, in order to get more downloads. This is something you CAN NOT do with iTunes Connect or Google Play Console. CVR data is essential to know if your app marketing strategy is being implemented in the right way and grow your mobile business. TheTool helps you track ALL ASO KPIs!
As we always say: ASO is not only about traffic, it is also about Conversion Rate.
Also, CVR not only impacts organic traffic, it impacts ALL TRAFFIC.